Page 105 - Arts Innovation Report_2022_May11

與中國內地一樣，台灣也公布了開發文化數據的政策新 Preface
前 言
措施。台灣將於 2021 年至 2025 年間，推出聚焦於三類
圖 15 概述了中國內地的文化大數據建設，計劃涵蓋以
不同數據的三項措施。第一類是文化藝術參與度，包括
下四端：數據供應、生產、雲平台和需求。 CH. 1
匯集各文化場所的問卷調查、觀眾紀錄和意見反饋等資
第一章
首先是供應端，將由三個數據庫組成，並會對豐富的 料。第二類是文創產業中相關公司的數據庫。第三類將
原始資料進行採集。其次是生產端，將專門處理和匯 包含對影視及音樂的數碼資產分析，例如識別當前的潮
CH. 2
總這些數據庫中的相關數據。數據在傳送至省級和國 流趨勢和制訂市場策略，參見下一頁的個案研究： 第二章
家級數據庫和網絡雲平台前，會先進行數據確權。最
Like the Mainland, Taiwan has also announced policy
後，需求方會專注於使用雲端平台的用戶。 CH. 3
initiatives for harnessing cultural data. Three initiatives will be
Figure 15 outlines mainland China’s intended cultural big carried out between 2021 to 2025, focusing on three different 第三章
data infrastructure, which addresses four ends: data categories of data. The first category is cultural participation,
supply, production, cloud platform, and demand. which will include surveys, attendance records, and feedback CH. 4
statistics from cultural venues. The second category is a 第四章
At the first level is the supply end, which comprises three database of relevant companies in the CCI, while the third
data banks that will provide rich repositories of raw category will contain analyses of audiovisual and music digital CH. 5
information. The second level is the production end, which assets, such as identifying current trends and developing 第五章
is dedicated to processing and aggregating relevant data marketing strategies. See case study on the next page:
from these data banks. Information will be organised and
authenticated before reaching provincial and regional data
banks, as well as the cloud platform for web access. Finally,
the demand side focuses on end users, and refers to
platforms that will access the cloud repository.

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